One of the most fundamental parts of creating a strong brand is colour choice. As human beings we have pre-conceptions about the meaning of different colours. The colour scheme you choose will create a particular emotional response to your business logo design and company branding. Getting those colours, or emotional responses right or wrong can make a huge impact on your sales.

Already 2011 has seen some big business logo designs refreshed and updated. Here's four examples of logo redesigns by businesses changing their branding and direction in 2011.

In the cutthroat world of logo design it’s important that you choose the right designer who will cater to your needs and make you a logo that accurately represents your business, of which you can be proud. Here are a few tips to help you pick a great logo design package.

While branding is a hot term in the business community, the practice itself is an old one. Branding simply means bundling everything that your company is and putting a public face on it. In doing so, one of the most important parts of the branding process is business logo design.